10 Reasons Why Sitefinity is an Excellent Option for Enterprises
When it comes to website development, the
first question that usually pops up in your mind is, "which CMS
should I use for developing my site?" There are plenty of content
management systems available in the market and some of them can be
used for free. So, should you consider the paid content management
Web development is a very competitive
business and those building paid CMS for developers are well aware
of the fact that there are plenty of free CMS available out there.
So, they know that they need to offer something premium to business
owners for convincing them to open their purse.
One of the very popular paid content
management systems at the moment is Sitefinity. Yes, it is
costly, but then when companies like Mercedes Benz and Coca Cola
use Sitefinity to power their websites, there must be a good reason
behind it. Sitefinity offers some great features and advantages to
website developers and admin. You can experience the features by
opting for a free trial and once you think that this CMS is good
enough for the price it is asking, you can opt for the paid
Let's take a look at the benefits it offers to judge the true
value of Sitefinity.
If you've used any content management
system before, you should face no trouble to understand how
Sitefinity works. It offers a safe and predictable environment so
that people with basic programming skills can manipulate the core
functions. Several unique features are provided, but if you want
something additional, you can always use ASP.NET technology to add
custom features, perfect for your business.
- Supports your mobile strategy
More and more people are accessing websites
from mobiles and downloading apps to purchase products/services
offered by companies without visiting the site altogether. Sitefinity helps to
develop mobile-optimized websites in a hassle-free manner.
Whether you want to build an app for various mobile OS platforms or
design a responsive website, this flexible CMS allows you to do it
- Superior digital asset management
When your business expands and you start
adding more pages to the site, it becomes very important to manage
all the rich media files properly. Sitefinity offers a feature
called Digital Asset Management and with its help, you can organize
file hierarchy, tag the files and use metadata to make the files
Therefore, you can always find any image or
PDF file among thousands of images and PDFs you have uploaded
within a few seconds. In order to reduce image creation cost, you
can re-use some old images by modifying them. Similarly, you can
upload an image in thumbnail size and specify multiple sizes for
display to save storage space.
- In-built email campaign management
The "drag and drop" email designer of
Sitefinity is a great help for online marketers. You can create
custom emails for promotional purpose and send them directly from
the CMS. Once the mails are sent, the tracking tools let you
measure the success ratio of your email campaign.
- Seamless e-commerce integration
If you are planning to develop an ecommerce
website, Sitefinity is the appropriate
choice. There is everything you may need to build and manage an
online store. You can create a detailed product catalog with great
categories and help customers find the exact item they are looking
for. For example, if you want to sell garments from your site, you
can categorize the clothes on the basis of "type", "price", "color
and size" etc. Thanks to Sitefinity, you can also collect online
payment from buyers in a fast and secure manner.
Take the benefit of social media tools
offered by Sitefinity to spread your messages across Facebook and
Twitter. Timely information sharing can help you stay close to your
target audience and improve business revenue generation.
A website must remain active at all times
and provide new content to end-users. Sitefinity's user interface
is very easy to understand and anyone can edit or create new
content. Therefore, when you launch a new product or service, the
information can be posted on the appropriate pages immediately.
- Google Analytics integrated
A businessman must know how people are
using his site. He needs to track the most liked and most avoided
pages to improve the website's performance. The great thing about
Sitefinity is that it adds tracking codes to each and every web
page so that the entire website can be analyzed very quickly. You
can check the reports directly from Sitefinity, without opening
The web page URLs of a website is not only
read by search engines, but visitors as well. Therefore, it is
important to create meaningful, keyword-rich URL for all the web
pages for better usability and SERP ranking. When you use
Sitefinity to develop your website, there is no need to worry about
creating SEO-friendly URL, because the CMS handles the job without
any help from the developer.
- Import data from other content management
If you already have a website and it is
running on a CMS like WordPress or Joomla, shifting the site onto
Sitefinity is very easy. The CMS allows you to
import data from various content management systems so that you
can have a running site as quickly as possible.
Sitefinity was launched in 2002 and back
then, was named RadDesigner control. It was rebranded as Sitefinity
in 2005 and since then, thousands of reputed companies have chosen
this robust CMS to develop their websites. After reading the
aforementioned advantages, you must have realized why it became so
popular in less than a decade.
There are certainly other paid CMS
available in the market and they may cost less than Sitefinity, but
none offers as many features as Sitefinity does. When you invest in
Sitefinity, you can be sure that no matter how large your business
grows over the years and what customers expect from your site, you
can always manage your business and keep consumers satisfied
without breaking into a sweat.
Cygnet Infotech an software and web
development company as well as a Microsoft and Sitefinity Partner,
provides complete ecommerce solutions and expert in custom CMS development.