Background

This Investment Research Company wanted a site where they could get all their analysis on time and reach a wider target audience.

Some of the requirements listed by client were

• Content Management System that allowed easy article submission
• The system should allow the visitor comment posting with anti spam features
• Simple and easy design with ease of navigation
• The back office management should be easy and require minimum training.
• The system should be inline with the web standards

Solution

As soon as the project was awarded to us our team of designers and webmasters understood the business model and marketing strategy to create a theme in accordance with company branding.

Simultaneously we decided upon WordPress for its blog publishing capabilities, ease of usage and speed.

After approval from the client the system Powered by PHP and My SQL was implemented and delivered before record time.

Some of the features provided by the system provided are:

• The application allowed the publishers to publish new pages without rebuilding the whole website each time the weblog is updated hence facilitating faster article submissions.
• The solution provided ease of navigation and quick content search, additionally the system allowed the visitor to add comments and rate the articles posted on the website.
• The system ensured spam commenting ensuring the content was always authentic.
• Automatic archiving of articles
• Facility to republish old articles
• Additionally the system allowed the publishers to store drafts and add tags and categorize the articles for fast search and visibility in search engines.
• The user friendly text editor allowed the article writers to add images charts and statistics to make their articles more interactive and enjoyable.
• User level control allowed the site administrator to keep tab on article writers and the content posted by them.
• The article ratings method allowed keeping track of better performers.
• The system maintained a log of all the changes done in the articles along with publisher details.

The system adhered to the web standards i.e. the site was designed using CSS and was in accordance to W3C standards and compatible with web browsers such as IE, Firefox etc.

Technology Highlights

Benefits to Client

• Easy & faster article submission
• User friendly web based administration allowing anywhere, anytime access
• Increased content reusability
• Ease of navigation, Quick article search
• Increase in visitors