Ideation is considered to be a formalized process when it comes to development of a product. Ideation is quintessential where the product owner along with the business analyst visualizes the concept of the product. Virtually, every successful ISV starts from an idea implemented as a working prototype.
Cygnet’s Ideation service is a proactive approach to finding a possible solution to the presented problem. Our design team along with the tech team ensures that we extract as much information from the client to build and develop a concept. Conceptualization is a pivotal point in product engineering journey as it entails prolonged discussions, brainstorming sessions, and finally being able to freeze an idea which serves as a base to further development. Laying a solid foundation to develop and build innovative concepts is very important.
Discussing the ideas, referring existing work, identifying the stakeholders and contacting them can be great springboards for ideas. The requirements gathered from the ideas are analyzed and the key features of the software products are categorized. Brainstorming is zeroing down on ‘the perfect product idea’ is always difficult and painful process involving tons of discussions, mail chains and references to refer from. Tracking them down with tools like JIRA, Basecamp and accurate project management tools help a great deal. This also ensures that no communication is lost and hence little scope of ambiguity between the two parties.
Typically, in order to translate a concept into a workable idea, Business Analysts (BA) create reference pencil sketches, sharing reference apps/websites/product ideas. Giving shape to your idea, they furnish wireframes, concept sketching, UML diagrams or mockups. These are simple monochrome layouts that outlines the software product, specify the size and placement of the page elements by highlighting the features and navigation areas of the software product.
Ideation is a repetitive process which takes specialized skills and a great deal of understanding and patience, and hence a consultative approach becomes vital.
Cygnet Infotech, over the course of 17 years, has always emphasized on solving business problems with its end-to-end Product Engineering Services. We strongly believe in establishing long-term relationship with our clients, which is equally important and critical as offering technical services.