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Project Details

Country: USA
Domain: Entertainment & Media
Programming Language: AngularJs – Frontend, NodeJs – Backend, Visual Studio Code
Database: MySQL, Jira, Bitbucket, Agile
Application Development: Micro services Architecture

Client Profile

Our client is the world’s largest podcast network, pioneering the system to host and publish podcasts in 2004, and since then has grown to the largest leading podcast network. They have worked with thousands of producers – from beginners to professionals - to help them establish their brand and unique show, build an audience, and make money through new media.

Business Scenario

Client> approached Cygnet to enable them to disrupt the podcast industry by having a unique online marketplace for podcasters and advertisers with campaign management. They wanted to develop a global blockchain based electronic marketplace focused on providing transparent bidding and campaign execution for the entertainment industry. The marketplace is aimed at podcasters, network administrators, advertisers, ad-agencies and their team to participate into business decisions for podcasting. The developed platform will enable podcasters to announce their shows in a best possible manner and provide visibility to advertisers for their campaign execution.

Cygnet's Solution

During discovery, Cygnet worked with client’s team for technology consulting over the platform requirement and respective delivery. Cygnet recommended an online marketplace for advertisers and podcasters on state-of-the-art blockchain technology. Blockchain and Smart Contracts specifically for futuristic marketplace where the supply & demand sides can engage in trusted trading transactions based on business rules in a decentralized manner.

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